Don’t Confuse a Competitor Mystery Shop for a Traditional Mystery Shop
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- Jul, 24, 2018
- David Lithwick
- Mystery Shopping
Comparing a competitor mystery shop to a traditional mystery shop is like comparing apples to oranges. Although they may seem similar at a glance, the two are actually vastly different. The approaches for a competitor mystery shop versus a traditional mystery shop differ significantly in goal, shopper selection, sample size and analysis. Goal Competitor mystery […]
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