Competitive Intelligence
Confronted by a competitor threat” Short on analysis?
We fill your key information gaps and then use this knowledge to assess the threat and generate recommendations. The detailed and precise intelligence that we generate is beyond what traditional research and marketing consultants provide.
3 Areas of Competitive Intelligence Assessments:
| Competitive Threat Assessment | We provide a thorough understanding of your competitor’s launch date, pricing strategies, alliances, sales force allocation, organizational structure, marketing budgets and other critical elements.
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| Resource Optimization | We can help you determine how your sales force size, sales training, marketing materials, contact centre support and other key elements measure up to your competitors.
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| Best Practices | We reconstruct your competitors’ best practices so that you can incorporate them into your programs. |
Contact Market Alert Limited to discuss your mystery shopping needs.