WE OBSESS over ACCURACY, EXACTITUDE and DETAIL
To make certain your research objectives are met, we:
– Conduct a pre-test and include these results in our proposal.
– Complete up to 4 interim reports summarizing findings-to-date prior to submitting the final report.
– Complete additional interviews after the study, if needed, at no additional cost.
– Two team members are assigned to manage your study from beginning to end. Each brings in 30 years of market tested experience to ensure you gain the competitive advantage.
Cutting Edge – Absolutely!
Our analytical tools translate raw data into meaningful intelligence quickly and clearly.
We developed “Data Verification Analysis” and “Data Cell Screening”, two tools that have become CI industry standards.
AND, we pioneered the concept of “Blending,” to deliver a much deeper level of insight to each study.
This means we inject market research (i.e., focus groups, customer intercepts) into mystery shops and broaden B2B customer satisfaction research with competitive intelligence.
AND An Award Winning Research Boutique
Teaming up with ARC Strategy and TD Bank we were awarded the 2016 Best Qualitative Research Project for “The Customer Journey Project” by the Market Research and Intelligence Association.